Jennifer Hayes appointed chairperson of the Canadian Dairy Commission

The Quebec farmer is the first girl to carry the place

By Diego Flammini
Staff Writer

A dairy and beef farmer from Quebec’s Gaspé Peninsula is the new chair of the Canadian Dairy Commission (CDC).

Agriculture and Agri-Food Minister Marie-Claude Bibeau introduced the appointment of Jennifer Hayes, who co-owns PineCrest Farms together with her father and uncle, as the new chairperson of the CDC on Jan. 4.

Her time period formally started on Dec. 23 and can final for 4 years.

Her appointment comes after a earlier try to turn out to be the chair.

“I truly utilized a number of years in the past however wasn’t chosen at the moment,” she instructed

The CDC, established in 1966, coordinates federal and provincial dairy insurance policies and manages a number of packages inside the dairy sector.

As chair, Hayes turns into the outward face of the CDC and ensures it has a macro-level imaginative and prescient of the business.

She beforehand served as the Crown company’s commissioner for 4 years. Her substitute hasn’t been named but.

The CDC’s three-person board additionally features a CEO. That place at present belongs to Serge Riendeau.

The dairy sector has a number of challenges in entrance of it. But Hayes recognized one which stands out above the relaxation.

“I’m very cognizant that we’re in an atmosphere of change and disruption,” stated Hayes. “This shouldn’t be distinctive to dairy nevertheless it’s the convergence of so many elements whenever you have a look at adjustments in shopper patterns, the pandemic and commerce offers. These adjustments are coming quick and livid and there’s a urgent must adapt.”

Hayes’s appointment additionally comes with an added piece of historical past.

She is the first girl to be named chair of the CDC.

The recognition is good however isn’t one thing she focuses on.

“It’s an honour to have it acknowledged nevertheless it’s not one thing I’m accustomed to giving a second thought to,” she stated. “We have tons of ladies in agriculture doing wonderful issues and will have obtained the appointment. What’s extra essential to me is that I’m not the final girl appointed. I simply occurred to be the proper individual for the place at the proper time.”

Hayes has all the time been inquisitive about coverage.

She’s been energetic with the L’Union des Producteurs Agricoles, defending regional pursuits in dairy, beef and agricultural growth.

“I’m inquisitive about how good coverage doesn’t simply affect farms however rural communities generally,” she stated. “But what’s rural in japanese Canada isn’t rural in British Columbia. I’m fascinated by these dynamics and I’m a agency believer agriculture may be financial and social drivers in areas.”

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