Hagerty snags marketing technology expert

Specialist auto insurer Hagerty has launched the appointment of Prakash Ranjan as vice chairman of promoting know-how. In his new operate, Ranjan (pictured above) will lead Hagerty’s ongoing digital transformation efforts and data the company’s rising pool of know-how experience.

Earlier to changing into a member of Hagerty, Ranjan served as vice chairman of engineering, promoting know-how and digital ventures at MGM Resorts Worldwide. In that operate, he led improvement and monetization platforms along with purchaser info, web and mobile personalization, and additional. Ranjan has moreover led digital transformation at quite a few Fortune 50 corporations, and has held administration positions at Intuit, VISA, IBM and eBay.

Ranjan’s areas of expertise embrace digital transformation with AI and cloud computing, know-how administration, team-building, organizational design and enterprise construction.

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“As Hagerty continues to evolve and uncover new strategies to interact the automotive fanatic neighborhood, digital transformation is a essential part of our enterprise method,” acknowledged Kelly Smith, chief digital and knowledge officer at Hagerty. “Prakash brings with him a wealth of knowledge and experience in digital know-how, and we’re excited to welcome him to our rising crew.”

“Hagerty’s imaginative and prescient, values and custom and its outsized affect on automotive lovers and drivers often are key the reason why I joined the company,” Ranjan acknowledged. “I’m thrilled to work with this world-class crew to supercharge our digital agenda in direction of serving Hagerty’s operate of saving driving and preserving automotive custom for future generations.”

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