Etihad Airways Launches Sustainability-Centered Company Rewards Programme

(24 Jan 2022)
Etihad Airways has launched a
sustainability-focused company rewards programme.

Company Acutely aware Decisions, as it’s referred to as, is
designed particularly for organisations dedicated to decreasing
emissions and working sustainably, with rewards and incentives
designed to proactively assist pro-environmental, social and
governance (ESG) initiatives and worker behaviour.

The programme supplies advantages throughout 4 core
sustainability pillars: sustainable aviation gasoline (SAF) Funding, Inexperienced Surcharges,
Company Acutely aware Miles and Carbon Offsets.

 

The Etihad Greenliner, a Boeing 787-10. Click to enlarge.

The Etihad Greenliner, a Boeing 787-10

 

Tony Douglas, Group Chief Govt Officer,
Etihad Aviation Group, mentioned, “Sustainability has been on the prime
of Etihad’s agenda as essentially the most important long-term precedence of
our enterprise for a very long time now; however it’s greater than only a
enterprise precedence. It’s a social accountability, because the affect organisations have on society as leaders, serving to customers make
sustainable decisions of their on a regular basis lives, is an obligation and
obligation of doing enterprise.

“We’ve got put a variety of deal with what governments
and regulators needs to be doing to battle local weather change, however the
reality is we’d like corporates’ assist and there may be an equal
accountability for corporates to do what they’ll to cut back their
personal carbon footprint, whereas main by instance to assist customers
to dwell extra sustainably.

“All corporates and organisations want
transportation, whether or not it’s for journey or their provide chain. Our
purpose with the launch of Company Acutely aware Decisions is to recognise
these firms that take essentially the most sustainable actions by way of
rewards and recognition.”

Company Acutely aware Decisions has been designed as
an open platform that may be tailored to the wants of
particular person corporates, so rewards and incentivisation will be
tailor-made in opposition to any of the 4 core pillars of the programme:

SAF Funding: Sustainable aviation gasoline is
probably one of many key elements to a sustainable way forward for
air journey, with the potential to cut back as much as 80% of web carbon
emissions all through its full-cycle from manufacturing to utilisation.
By way of Company Acutely aware Decisions, company companions can have
the flexibility to bulk purchase Sustainable Aviation Gas with Etihad,
which will likely be absolutely accredited and can be utilized to offset in opposition to
the corporate Scope 3 emission requirement.

Inexperienced Surcharges: Corporates can choose to have a
“Inexperienced surcharge” added to every company journey flight tickets,
which is then invested in offset options, reminiscent of SAF, mangrove
planting, re-forestation or group tasks in Africa. The
surcharge pays or partially pay for the emissions created by
employees on enterprise journey, and these investments will likely be absolutely
accredited the place attainable to offer the company with Scope 3
emission reductions.

Company Acutely aware Miles: When enterprise
travellers fly on Etihad and earn Etihad Visitor Miles, the airline
will award the miles to their organisation as properly. Along with
this, Company Acutely aware Factors can be utilized to offset company
journey, on a regular basis actions or buy sustainable merchandise from
the Etihad Visitor Reward Store. Etihad will additional reward
companies ought to their staff make aware decisions as
offered inside the Etihad Visitor programme.

Carbon Offsets: Company Acutely aware Factors will be
invested in both an Etihad Offset programme or a programme of
the company’s option to offset the emissions produced on each
Etihad enterprise journey flight. The Etihad options will likely be
accredited the place attainable and supply a contribution to the
company’s Scope 3 discount and moreover scope 1
reductions for Etihad.

Company Acutely aware Decisions follows the launch of
the Etihad Visitor Inexperienced Loyalty programme, Acutely aware Decisions.

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