Apple may become world’s largest smartphone brand after iPhone 15 launch

Apple iPhone 15, Apple iPhone 15 Plus, Apple iPhone 15 Professional and Apple iPhone 14 Professional Max are anticipated to make debut on September 12.

Apple iPhone 15 launch is only a few days away and the corporate is anticipated to roll out invitations for the mega occasion this week. Proper earlier than the launch of the brand new flagship Apple iPhones, an analyst has predicted that Apple could quickly overtake Samsung because the world’s largest smartphone model. As per identified Apple analyst Ming-Chi Kuo, the Cupertino based mostly tech big could safe the title of the most important smartphone model with the most recent iPhone cargo goal of 250 million models for 2024.

“An affordable 2024 iPhone cargo estimate, from my view, may attain 5-10 % YoY. Since Samsung’s inside view of 2024 market demand remains to be conservative, Apple will doubtless stay the most important smartphone model in 2024,” he predicted.

Samsung’s smartphone shipments have been reduce to 220 million models this yr.

“If Apple retains the 2H24 iPhone orders unchanged, then the iPhone shipments are anticipated to achieve 220–225 million models in 2023, surpassing Samsung as the most important smartphone model. This cargo rating has a long-term optimistic influence on Apple’s ecosystem,” Kuo additional mentioned.

The market is anxious that iPhone 15 shipments will probably be additional reduce because of provide chain points (my estimate of 80 million models vs. conservative views of 70–80 million models), particularly iPhone 15 Professional Max shipments will probably be delayed. “Nevertheless, the actual fact is that the iPhone 15 Professional Max will begin mass shipments this week, and Apple can also be rising shipments of legacy fashions concurrently,” mentioned Kuo.

With the market being overly conservative on iPhone/iPhone 15 2H24 shipments, resulting in a correction within the inventory value and a beneficial buying and selling sentiment for brand spanking new product bulletins, Apple inventory could have a rebound alternative within the close to time period, he added. (with inputs from IANS)